Research that moves at the speed of your decisions.
Market research has always been a tradeoff: do it right, or do it fast. Studies take weeks. Analysis takes longer. By the time insights land, the decision has already been made without them. RapidAsk changes that.
The problem
A multi-strategy hedge fund had AI running every part of their research workflow - except primary research. Gathering bespoke intelligence from industry experts still meant weeks of manual survey building, panel coordination, and spreadsheet analysis. It was the last bottleneck.
The result
With RapidAsk, the same study that took 120+ analyst hours now takes under 20. Surveys go live in hours, not weeks. Respondents complete at higher rates. And insights arrive while they still matter - structured, synthesized, and ready for the investment committee.
Evolution
Three eras of market research
Each generation solved part of the problem. Only an AI-native platform solves the whole thing.
Weeks of work before a single insight
Drafting happens in shared docs. Building the survey requires a specialist. Recruiting respondents means coordinating with a panel vendor over email. By the time you have data, the window for the decision has often closed.
per study
Draft the research brief
Researchers write the brief in a shared doc - objectives, target audience, key questions. Stakeholders pile on comments. Versions multiply.
Build the survey by hand
A specialist programs every question, skip pattern, and quota into the survey platform. Branching logic errors are common and expensive to fix.
Recruit respondents
The survey link goes to a panel provider. Back-and-forth emails to get the right audience - the right industries, seniority levels, geographies.
Long, generic surveys
Respondents see 30+ questions in a one-size-fits-all format. The experts you most want to hear from drop off halfway. Completion rates suffer.
Manual analysis
Export to Excel. Cross-tabulate by hand. Read hundreds of open-ended responses manually. Copy key findings into slides for the decision-maker.
Faster at the edges, stuck in the middle
AI made it faster to write the first draft and summarize open-ended responses. But the slow, manual work in between - building the survey, managing panels, cleaning data - barely changed.
per study
AI-generated first draft
Paste in a research brief, get a survey draft in minutes instead of days. A real improvement - drafting dropped from 40+ hours to under 10.
AI-poweredStill built by hand
The survey still needs to be manually programmed into the platform. Skip logic, quotas, screening questions - all done step by step, same as before.
Still manualSame panel process
Same email chains with the panel vendor. Same back-and-forth to define the audience. No way to launch faster or adjust targeting on the fly.
Still manualSame respondent experience
Surveys still look and feel generic. No personalization, no adaptive paths. The people whose opinions matter most still drop off.
Still manualAI helps with summaries
You can upload data to ChatGPT or Claude for faster open-end coding. But you're still exporting spreadsheets and wrangling data before the AI can help.
Partially improvedDays, not weeks. Start to finish.
With RapidAsk, AI handles the entire workflow - from designing the survey to recruiting respondents to synthesizing results. Your team focuses on the research questions and the decisions, not the logistics.
per study
Design in conversation
Describe your research goals and an AI collaborator builds the survey with you in real time. See a live preview, iterate instantly, get a polished instrument in minutes.
AutomatedPublish instantly
One click to go live. Need different versions for different audiences - say, buyers vs. non-buyers, or industry A vs. industry B? Launch them all from one project.
AutomatedRespondents arrive automatically
RapidAsk connects directly with the panel providers you already use - Dynata, Cint, Lucid, PureSpectrum. The right respondents are routed to the right survey. No email chains.
AutomatedAn experience people finish
Short, adaptive surveys that skip irrelevant questions. Branded and professional. Experts feel their time is respected - so completion rates go up.
AutomatedInsights ready when you are
Open-ended responses are categorized automatically. Quantitative and qualitative data are woven into a brief your team can act on - no spreadsheets, no slides.
AutomatedPanel integration
Your panel provider, already connected.
Keep the panel relationships you've already built. RapidAsk works with the same providers and the same contracts - you just get better surveys and faster results.
Works with the panels you already use
Dynata, Cint, Lucid, PureSpectrum - RapidAsk connects with all of them. No new vendor relationships to establish.
No contracts to renegotiate
Keep your existing panel agreement exactly as it is. RapidAsk plugs into the same workflow your panel provider already supports - it's a URL change, not a vendor change.
Respondents flow in, insights flow out
Panel respondents are routed directly into your survey and credited automatically when they finish. You see completed responses - not logistics.
Step 1
Panel sends respondents
Your panel provider matches qualified respondents to your study criteria and routes them directly to your RapidAsk survey - just like they would with any other survey tool.
A better survey experience
Respondents see a short, adaptive, beautifully branded survey. Irrelevant questions are skipped automatically. The experience respects their time - so more people finish.
Step 3
Insights, not spreadsheets
Responses are structured and analyzed automatically. No data exports, no manual coding. Your team gets synthesized insights and can drill into any response.
Impact
What your team gets back
Hours your team used to spend on logistics - now available for the work that actually matters: asking better questions and making better decisions.
less effort with AI-assisted drafting and summarization
but the middle steps - building, fielding, cleaning - stay manual
less effort with RapidAsk - end to end
your team focuses on research questions and decisions
Side by side
What actually changed
| Dimension | Traditional | AI-Assisted | AI-Native |
|---|---|---|---|
| Survey design | Shared docs + meetings | AI-generated first draft | AI co-design with live preview |
| Survey building | Manual programming | Still manual programming | Instant publish |
| Finding respondents | Email the panel vendor | Same email chains | Automatic panel routing |
| Respondent experience | Long, generic, high drop-off | Still generic | Short, adaptive, branded |
| Branding & trust | Platform-branded | Platform-branded | Your brand, your identity |
| Analysis | Excel cross-tabs | Excel + AI chat | Built-in AI analysis |
| Total effort | 120 – 200 hrs | 80 – 140 hrs | 8 – 20 hrs |
Survey design
Survey building
Finding respondents
Respondent experience
Branding & trust
Analysis
Total effort
Start asking better questions.
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